Behind The Seams
Julia Madison - Founder & Designer
Hi, I’m Julia Madison, but you can call me Maddie! I fell in love with sewing at seven years old, learning from the incredible women in my family. I’m proud to carry on a tradition passed down through three generations, stitching together love, creativity, and southern charm.
Today, I design and handcraft size-inclusive, sustainable pieces that celebrate femininity, confidence, and the beauty of being yourself.